Author: Scott Herrold

Grab a pen & just jot down the mom buzz words in this video! I bet you can incorporate a few of them into your show today!

Personalities from Boost 101.9/St Louis, The Fish/Portland, The House FM/Oklahoma, Shine 95.1, 897. KSGN, The Wind/Springfield, WCIC/Peoria and many others are contributing prep ideas inside this site! This is ideas shared by other personalities collectively. You share an idea, they share an idea. Then you make it your own so it connects perfectly with YOUR…

Is your station doing year end giving push? Watch this 13 min video! It will inspire you with new ideas as you ask your listeners to invest in your radio station!

Members of the Creative Cardio community post DRY CALLS you can use for idea starters for your show to get a discussion going! Here's some DRY calls from listeners sharing how they visualized the future when they were kids! Click here to download the audio! What The Future Would Look Like! (Mp3 audio here) If you…

We recorded an interview with actor Sean Astin for our Creative Cardio members to use. You might remember him from Lord of the Rings, Encino Man, 50 First Dates, Goonies or Rudy) Repurpose this audio and insert your own voice and make it an interview for your show! Question 1: How often do you meet…

Great shows prep well. Prep isn’t a routine, it’s a strategy! Our prep should be engaging, connective and strategic. When we notice the bulk of our prep before a show is just copying and pasting paragraphs from websites, rewording magazine articles or copying your friend’s Facebook posts, you have to do a gut check. Showprep…

What's the ONE memorable thing you did on your show this week? Grab the audio and share it on your website and on your social media pages! It's so simple, but 90% of us aren't doing it on a regular basis. Make it a part of your showprep. Here's a couple ideas to help your…

Creativity isn’t just a gift, it’s a skill you can develop! There’s a process and it helps when you prep for it! Carving out time to think is the first step. It’s as simple as turning off your phone and closing your door to think. Sit in silence. Let your mind wander. You’ll know it’s…

Each week, Jayar Reeves & Scott Herrold share idea starters inside the Creative Cardio community. It’s part brainstorm. It’s part showprep. It’s part discussion that fleshes out different angles on common seasonal themes. This is a great place to bounce ideas for your show and focus your raw showprep into connective angles for your listeners. Join…

We all know that phone calls can slow down in the summer. We had a brainstorm with different CCM personalities sharing ideas on how to better connect with phone discussions and tell better stories. Personalities like Lisa Williams, Corey Mann, Ellis Feaster, Beth Bacall, Jaci Velasquez, Garrett Michaels and many others shared ideas! There's about…