Why Don’t My Phones Ring?

Written by Scott Herrold. Posted in Uncategorized

Building a phone discussion is a lot more strategic than asking your listeners a boring question! It’s about inviting them into a conversation that’s already happening. It’s about compelling them to take time out of their busy morning because they have something to contribute. Try making statements in addition to asking questions. Think about new statements you can use to personally invite your listeners to call and contribute! People respond to statements that make them think! People respond to statements that are bold. Use dry calls, recorded voices of other people on staff, and recorded audio clips to spark a discussion! Pick up the phone and actually call back those listeners who text into your show and grab some audio. Encourage people to call and encourage one another! Remind them that their voice matters! If you need help, just sign up for Creative Cardio. We have an entire page full of listener clips you can use as call starters in your show today! $40 could change the texture of your show! 

Scott Herrold

Morning Show Personality/Program Director/Creative Ninja at SOS Radio in Vegas.